For Mari we have designed a logo that is combination of a typography and symbolism. Minimalistic violin strings that connect words of her name send the message that her identity is complete with the violin in it.
She had a strong idea for her website to me modern looking with the focus on concerts and releases. We have chosen a colour palette that combines different shades of pink, blue and yellow to achieve the desired effect, and made the website point to Spotify profile as well as to the integrated concert calendar. Scroll to find out more.
For this project we needed to separate areas of CD releases, concerts and blog, but to keep the idea of focusing on music.
In addition, Mari wanted to be able to sell her CDs from the website directly with automatised actions regarding invoicing and parcel sending.
So as a consequence we created three different pages: music, concerts and blog. Blog has different categories with different design template for each, to make a clear difference which post is for video release, which for audio release and which one is a simple article. Music page has a portfolio outlet that links for Mari’s CD releases, where a visitor can listen to her Spotify without leaving the website. Also, for the purchase of a physical copy we have integrated a very efficient system of sending automatic invoices to buyers and generating parcel labels ready to be posted by any of major post companies in Baltics.
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